How do you effectively make more sales your online? Let me share my story with you and show you how you can help your business!
When Branding is taking seriously, your business will experience a wonderful growth beyond it expectations.coma
If you are here, I expect and assume that you have products that you want to sell or service to offer.
Why would I decide to come back, you might ask? Or what have I learned? What drives my interest in the Online space? Why do I spend a large percentage of my time and money on learning how businesses thrive or fail?
I will give you some reasons why I started blogging again. Am I operating on a Trial-By-Error principle? No. Do I know what works? Yes. How easy or difficult is it?- Even a 90-year-old would be able to apply the things I would show you here.
Before we go further, I would love you to know one or two fun facts about me- my nickname is TomJoe and I love learning new things. So whatever you learn here are definitely fresh- from the oven of current experience! From time-to-time, I would update old posts so that you can always come here anytime and apply any of the principles I share on here.
Because I do not intend to bore you with many deep things (I would assume a majority of my readers are business owners who desperately want to thrive in a legitimate way), I might skip the details sometimes.
If you want to know why I say a certain principle would work, I advise you to fill in the subscribe form to join my mailing list- I barely have much friends so we would be friends and have a time to talk once every week!
Online Business Is Very Much Alive
We are in the 20s (at the time of writing), so I shake my head in sympathy when many business owners try to apply the methods that worked in the '90s for their businesses.
Most times, these people are very arrogant and would not agree that their businesses are not performing at maximum capacity. After some time, they get frustrated after changing business ideas while using the same bad methods.
If you want to start your own online business, there is no time like the present. We live in a time when the internet provides a golden opportunity for businesses to sell like crazy!
But, once you're ready, starting a business online, even with little money, is not only a possibility, it's a stark reality that would yield amazing results in the long run. In fact, it doesn't take so much time to multiply the number of sales you normally make- if you move your business online. That depends on if you understand how it works, anyways.
The beauty of the internet is that you can quite literally launch a business and make money online with very little to no capital. If you understand the most important principles of online marketing, or if you're great at social media, you'll clearly find it easier. But you don't need to be a pro to start your business online.
While the online business space is dominated by major players like Amazon, Etsy, and eBay, there are still plenty of opportunities for solo internet entrepreneurs to start up a profitable online business.
Whatever your niche is, whatever you want to sell, whatever your industry, there’s a place for you in the marketplace. And if you think I'm joking, see how many people were interested in the difference between Homemade and Store-bought doughnut on YouTube: Thanks to a bevy of tools, services, and proven strategies available to online entrepreneurs, it’s never been easier to start an online business make a hefty profit.
But how do you get started? How do you go from where you are now, to a massive passive income that allows you to quit your day job and enjoy ultimate time and financial freedom?
Like anything in life, you start from the beginning. There are proven methods used by thousands of successful online business entrepreneurs who, when they applied, saw a sporadic increase in their income. I have tested these methods and they can only fail when fishes start flying. Do they change over time? Yes, slightly.
Do you want to start your online business? Or like me, you want to stop and restart, with the best methods so you can have exponential growth? Or do you need your online platforms to thrive? Then, this blog is for you.
Many people do not know how helpful Coronavirus has been to business. The pandemic has forced people to spend more time online- and after the Coronavirus, you will surely hate yourself if you did not use this opportunity to grow!
Redefining your online business has a lot of advantages. A wise man once said:
Only a very crazy person would do what others are doing and expect a different result!
The time has come for your business to grow. You just have to redefine your business.
More people are online, thanks to Coronavirus
The pandemic is very bad. But I have learned to look at things from a bright side to stay happy. Look at these trends below:
According to the New York Times,
With nearly all public gatherings called off, Americans are seeking out entertainment on streaming services like Netflix and YouTube, and looking to connect with one another on social media outlets like Facebook.
In the past few years, users of these services were increasingly moving to their smartphones, creating an industrywide focus on mobile. Now that we are spending our days at home, with computers close at hand, Americans appear to be remembering how unpleasant it can be to squint at those little phone screens.
If you do not have a website or an app yet, Reach Out To Me to move your business online. In the digital age, it is absolutely essential for your business to have an online presence. Whether it’s a website, an app, a social media page, or a combination of all three, getting your company online will sell like crazy. Even if your company does not conduct business online, customers and potential customers are expecting to see you online. If they don’t see you there, you could be losing out on the opportunity to increase your customer base and get the word out about your business.
5 Reasons To Move Your Business Online
1. Make it Easier to Market Your Brand
Websites and social media platforms are undoubtedly, excellent marketing tools. They are also some of the most cost-effective methods of sending out information to thousands of people. There's a time to use flyers and there's a time to reach people that your flyers would not reach by using ordinary traditional methods.
Online marketing is extremely important for all businesses because it has a huge influence on the way consumers decide to purchase your products. Moderns consumers have even indicated that they look at companies in an unpleasant way if they cannot find them online. Using the internet properly allows you to overcome distance barriers. Persons thousands of miles away can be learning all about your business with just a few clicks. The “shareability” of social media allows your customers to easily spread the word about your business to all their friends. Ultimately, online marketing gives you the opportunity to market your brand in creative and exciting ways and then, multiply your sales. You must ensure that your business is not left behind. Moving your business online would be one of the most important investments that a business can make. The benefits are endless!
2. Makes It Easier For Your Customers to Reach You
Your website is like a 24/7 store. There's absolutely no need to rely on walk-ins to talk to consumers about your services or products. Your website functions as an always-on, always-ready and always-useful portal at which consumers can learn about your products and services, and be persuaded to come into your business.
In fact, many modern websites even allow integration of online ordering – consumers can place orders fully online, you get notified and they can come and pick them up at their leisure. This will multiply your sales, and make potential consumers more likely to buy your products.
You will agree with me that a website is a very easy way to let people know where you are and when you’ll be open. Nobody likes going to Korede Spag (a very popular spaghetti outlet in the University of Lagos, where I school), only to realize it’s already closed for the day, or the address is outdated. It's very annoying and can be stressful for a busy customer to go to Amphitheatre (where it is) in vain.
By having current, up-to-date location and hours information on your website, you can ensure that your customers would never miss out on a sale due to outdated or faulty information.
3. Make it Easier For People to See your Products and Services
The Internet gives businesses an effective platform for showcasing what they have to offer. Whether it’s a portfolio and testimonials from clients on a website, or an album on a Facebook page with photos of your newest products, it has never been easier to let the world know what you have to offer. With a few simple clicks, your customers can see what you’re all about. They can even do this while you're lying down on your bed in your pajamas after prayers, ready to sleep! An online presence is an extension of your brand that neither sleeps nor slumber. But note that “an Instagram page” alone is not enough- And Here's Why.
4. Makes It Easier For You To Build Your Brand
Providing your customers with an online presence allows them to communicate and interact with you constantly – they can check your website whenever they want, review your services and interact with other consumers who love your company too.
A plus- you can start giving out branded content on your website – this would increase the consumer trust in your company by providing them with useful, detailed information.
Imagine you own a phone repair company – you could write a post about the best, most fashionable phone pouches and earphones that can be purchased at your shop, and publish it on your website for all of your consumers to see. This allows customers to engage with your brand in a fun, informative way, increasing their trust in your brand and making them more likely to buy your products.
5. You Need to Be in 100% Control of Your Online Presence
I watched a movie some weeks ago titled ‘Like A Boss' and I saw the business of two ladies almost crumble because someone wanted to take over their business and that wasn't nice.
As a business owner, would you rather:
A) Set up shop in someone else’s store (without a lease) OR
B) Own or lease a dedicated space for your business?
With the first option, you’re at the mercy of the store owner. If they don’t want your business in their store anymore, then you’re now out of business until you find a new location. If they decide not to open up one morning, your business can’t reach its customers and your revenue will be affected. But YOUR OWN SPACE would enable you the convenience, flexibility, and accessibility.
What do you think? Please meet me in the comments section and share a point I might have missed or let me answer a question you have.